Satisfy Yourself
Jack Link’s was craving an edgy campaign to make people consider meat snacks when they need a satisfying bite between meals – whether they’re at home or on-the-go. These are comps created for a new business pitch. In addition to the art direction, I was involved in the copy direction.
It’s not something to be ashamed of. We all get hungry. Sometimes that wheat grass smoothie doesn’t get you through the morning. You crave something more. Something that satisfies. We’re here to tell you that it’s OK to satisfy yourself wherever you may be. You can satisfy yourself in your car, in the park, or waiting for the bus. And when you’ve satisfied yourself, maybe you can help somebody else satisfy themselves, too.
